To beat the unrealistic Realty prices, Raheja’s Inorbit Mall is moving to rural India. Located 12 Kms away from Uppal, Hyderabad the first village value retail mall Pocharam will be operational from August 2008. The mall is approximately 400,000 sft in size and is positioned as a family destination offering shopping experience, entertainment areas and eateries.
Speaking on the new concept of retailing, Mr. Rajiv Bhatia, CEO of the Mall said,
You can go there in the morning and do your shopping, while your kids play. It will also have cultural shows with popular artists representing various streams performing throughout the year.
This mall is an outcome of the survey conducted by the Inorbit group where people have indicated that they don’t mind traveling a little further provided they get best shopping experience. The local and international brands who will retail here are expected to offer more than 20-50% discount.