The mobile online and offline retailing space is only getting hotter, whether its high end or low end handset, doesn’t really matter. After Univercell, Hash 10 another mobile retailer from Tamilnadu has unveiled retail ambitions to compete with mBazaar, ConvergeM, MobileNXT etc.
Hash 10 currently has 54 retail points of presence, 10 company owned and 44 operated by franchisees. Mr. Vaidyanathan, CEO of Hash 10 said,
We plan to expand our network to 300 stores in Tamilnadu and 3,000 PAN India. We are also implementing SAP – ERP to help us manage these stores. Each store is expected to contribute Rs 900,000 a month to topline.
Hash 10 stores will store upt0 1,000 pieces at an average price of Rs 3,000. The stores will also sell SIM Cards and recharge coupons. The company plans to pass on the wholesale discount it gets from OEMs to its franchisees and operate at really thin margin of mere 1%. Brand royalties was not disclosed.
The company is inviting franchisees who are able to invest upto Rs 12 Lakh in meerhcnadise and a 250 to 300 sft shop. As a multi-brand retailer it will sell phones of Asus to Nokia, unlike Nokia Priority Dealers who just stock Nokia phones denying consumers a choice.