Spanish Apparel brand Zara is all set to bid good bye to beleaguered real estate company DLF as it will embrace Trent. Trent has pipped DLF for the second time now, the first instance where Arcadia dumped DLF.
The Tata’s seem to find success in copying Mukesh Ambani’s business model. At first in the Telecom venture [abandoning partnership in Birla AT&T, Tata and going solo in CDMA] and now in Retail 🙂 In line with Reliance Retail’s policy of forging JVs with foreign partners, Trent and Zara will form a JV, where the former will hold majority stake. They plan to focus by opening stores at high-traffic locations.
Zara is a part of $15 bn Inditex group which operates world class brands such as Massimo, Dutti, Pull and Bear etc. Zara’s business success has been mainly due to itsdirect control over most stores it operates, the same is expected to happen in India as well.
Trent scouting for Global Premium Apparel Retailer
Trent – Sisley JV in India