Food is one segment of the industry which doesn’t witness significant slowdown justified by continued investments by Warren Buffet in McDonalds and Coke. There is one more company thinking on similar lines – Joe & The Juice from Denmark. It plans to foray into India and setup chain of Fresh Juice outlets.
J&J Founder, Mr. Kasper said,
We will setup out first outlet in the Emporio Mall in South West Delhi. We are also negotiating with Kimaya for a JV.
You can recollect Kimaya is a Fashion House and J&J wants to setup a shop-in-shop. Potential locations include Bangalore and Mumbai. J&J will have to invest around Rs 20 lakh for each of thse outlets.